Thursday, May 29
7:00 - 9:00 am	Registration & Continental Breakfast
9:00 - 9:15 am	Sponsored by: Agriculture and Agri-Food Canada Welcoming Remarks - Nancy Reeves, 2003 National Agriculture Awareness Conference Chair Introduction of Young Agricultural Ambassador of the Day
9:15 - 10:00 am	Sponsored by: Syngenta Crop Protection Canada Opening Keynote Address: Can the Canadian Agriculture industry learn from an International experience? Sir Donald Curry C.B.E.
10:00 - 10:30 am	Networking and Refreshment Break Sponsored by Agribrands Purina Canada Inc. / Clarence's Farm Services Ltd.
10:30 - 12 noon	Co-Sponsored by Agricultural Institute of Canada Foundation and Nova Scotia Agricultural College “The Importance of Getting the Right Message Out” Brent Finnamore Peak Adventures International Brent will inspire participants to learn about issues affecting the agriculture industry and to take a leadership role in promoting the industry.
12:00 - 1:30 pm	Buffet Lunch Sponsored by: Chicken Farmers of Canada Agriculture and Agri-Food Canada will bring greetings from Ottawa and present the new Agriculture Policy Framework
Concurrent Workshop 'A' Sponsored by: Ontario Pork 1:30 - 2:30 pm "The Speak-up for Agriculture Program" facilitated by: Crystal Mackay ,Communications Specialist for Ontario Pork; Kelly Daynard, Communications Specialist for Ontario Cattlemen's Association Crystal and Kelly will discuss implementing this program into their commodity organizations and relate farmers' experiences. 1:30 - 2:00 pm "Agriculture Certificate Program" Brian Gard; Agriculture Teacher. 2:00 - 2:30 pm "Agricuture in the Australian Classroom" Norm Hammond, Primary Agricultural Awareness Liaison Officer
2:30 - 3:00 pm Nutrition Break Sponsored by: Ontario Cattlemen's Association
Concurrent Workshop 'A' - Continuation "Speak-up for Agriculture Program continued" 3:00 - 4:30 pm In a workshop, participants will review what the program teaches and practice these ideas using different scenarios "Agriculture Economics - An Introduction to Policy" 3:00 – 3:45 p.m. “Promoting Agricultural Science” Heather Cloutier, Senior Communications Advisor for Agriculture and Agri-Food Canada 3:45 – 4:30 p.m. “Agriculture Science – Career Project” Luc Lapointe, Canadian Federation of Agriculture
6:00 pm	Bus departs Holiday Inn Express to New Glasgow
Lobster supper, silent auction and Island entertainment sponsored by PEI Department of Agriculture and Forestry Transportation sponsored by Canadian Federation of Agriculture
6:30 - 7:30 pm	Cash Bar and Silent Auction Bidding
7:30 - 8:30 pm	A lobster supper the Island way
8:30 - 10:00 pm	Island entertainment

Friday, May 30
7:00 - 9:00 am	Continental Breakfast and Networking Time
8:45 am	Sponsored by: Agriculture and Agri-Food Canada Introduction of the Young Agricultural Ambassador of the Day
Concurrent Workshops 'B' Sponsored by: Canola Info 9:00 - 10:00 am The Importance of Remembering the Entire Value Chain Derek Parker, Leader, Value Chain Initiative, Agriculture and Food Council of Alberta 9:00 - 10:00 am A Strategizing Workshop for Agriculture Awareness - What are our Current Priorities? Panel Discussions Facilitated by Margaret Weeks; Conference Committee Member
10:00 - 10:30 am Nutrition Break Sponsored by: PEI Women in Agriculture
10:30 - 11:00 am "FoodTrust of Prince Edward Island" PEI's Approach to the Value Chain Barry Cudmore, Chair, FoodTrust of Prince Edward Island 11:00 - 11:45 am "From Farm to Fork" - Dissecting a Major Campaign Facilitated by Crystal Mackay; Debbie McCready, Promotions Co-ordinator for PEI Pork. 10:30 - 11:30 am "A Strategizing Workshop Continued - What do we need to do?" Interactive Discussion

12:00 noon   Agriculture Tours
Friday, May 30
12:00 Noon BUS 'A' will depart for MacPhail Homestead Bus tour Sponsored by: Atlantic Veterinary College	12:45 p.m. Bus ‘B’ will depart for Borden Bus tour Sponsored by: Cavendish Agri-Services, Cavendish Produce & Cavendish Farms
12:30 p.m. Working lunch at MacPhail Homestead sponsored by Canadian Egg Marketing Agency. Gary Schneider will be discussing organic alternatives. Orwell, PEI.	12:00 Noon Working lunch at the Holiday Inn Express sponsored by Canadian Egg Marketing Agency. George Webster, a potato farmer, discussing the award-winning Maple Plains Environmental Site on his property
2:15 pm Vesey's Seeds - Veseys has been serving gardeners for over 60 years...Their slogan, "Seeds for Shorter Seasons". York, PEI.	12:45 pm Bus will depart and drive by the Maple Plains site
3:30 pm Atlantic Veterinary College - student will showcase the college and research facilities. Charlottetown, PEI	1:30 pm   Tour a potato farm operation
5:00 pm Return to Holiday Inn Express	2:30 pm Scenic Drive by the Confederation Bridge
	3:15 pm Tour Cavendish Farms french fry processing plant
	4:10pm   Depart for Charlottetown
	5:00pm   Return to Holiday Inn Express
FRIDAY EVENING FREE!!

Saturday, May 31
7:30 - 9:30 am	Continental Breakfast and Networking time
9:15 am	Sponsored by: Agriculture and Agri-Food Canada Introduction of the Young Agricultural Ambassador of the Day
9:30 - 11:00 am	Sponsored by: Ontario Agri-Food Education Inc. Food Biotechnology - A Critical Analysis of Current Issues - An OAFE Inc. Workshop Kevin Crouse - OAFE Director Resource Development Food Biotechnology Here's the latest news on the most recent developments in food biotechnology. Explore and debate the pros and cons of this controversial issue. All participants will receive a copy of OAFE's latest biotechnology resource and CD. Very popular with senior level Family Studies, Geography and Science teachers.
11:00 - 11:30 am	Closing Remarks from our Young Agricultural Ambassadors
11:30 - 1:00 pm	Lunch Closing Keynote - "The Future of Farming and Food" Sir Donald Curry Sponsored by: PEI ADAPT Council
1:00 pm	Conclusion of Conference Program

6:00 pm

Post Conference Event: Charlottetown Driving Park Enjoy Standardbred racing at the Maritimes oldest track. One race will be sponsored by the 2003 National Agriculture Awareness Conference. Come and be a part of presenting the cooler to the winning horse and driver. Admission is FREE!